Cannes Big Lion Roundup


  

Who Nabbed Agency, Network and Production Company of the Year and a review of the Grand Prix Winners, including first ever Grand Prix for Good

by Creativity Online  

 

 

  

 

Agency of the Year

 
Bestowed on the agency that earns the highest score from entries in Press, Outdoor, Film, Radio, whether entered by the agency or another party. Does not take into account wins in other categories like Direct, Titanium or Integrated.
Photo Credit: Courtesy of Cannes International Advertising Festival

 
1. AlmapBBDO, São Paulo, Brazil
2. Y&R New York, USA
3. Wieden+Kennedy, Portland, USA

  

 

 

  

 

 

  

Network of the Year

 

Goes to the agency network that earns the highest score for entries in Film, Press, Outdoor, Radio, Media, Cyber, Direct, Promo, Titanium and Integrated.  

  

 

 

 

Photo Credit: Courtesy of Cannes International Advertising Festival

 

 
1. BBDO
2. DDB
3. Y&R

  

 

 

  

 

 

  

Interactive Agency of the Year

 

Given to the agency that earns the most points in they Cyber category, irrespective of whether the winning work was entered by the agency or another party.  

  

 

 

 

Photo Credit: Courtesy of Cannes International Advertising Festival

 

 
1. Crispin Porter + Bogusky, Boulder, USA
2. BBH, London, UK
3. Wieden + Kennedy, Portland, USA

  

 

 

  

 

 

  

Independent Agency of the Year

 

Awarded to the independent agency that earns the most points across all sections of the festival.  

  

 

 

 

Photo Credit: Courtesy of Cannes International Advertising Festival

 

 
1. Jung von Matt, Hamburg, Germany
2. Wieden+Kennedy, Portland, USA
3. Forsman & Bodenfors, Gothenburg, Sweden

  

 

 

  

 

 

  

Direct Agency of the Year

 

Given to the agency that scores the most points in the direct section, whether winning work was entered by agency or a third party.  

  

 

 

 

Photo Credit: Courtesy of Cannes International Advertising Festival

 

 
1. Abbott Mead Vickers BBDO, London
2. Jung von Matt, Hamburg
3. Ogilvy Brasil, São Paulo

 
 

  

Media Agency of the Year

 

Awarded to the agency with the most points in the media lions section of the festival.  

  

 

 

 

Photo Credit: Courtesy of Cannes International Advertising Festival

 

 
1. Leo Burnett Sydney, Australia
2. Fischer Portugal, Lisbon, Portugal
3. Lew’LaraTBWA, São Paulo, Brazil

  

 

Palme D’Or

Awarded to the top production company. To compete, production companies need at least ten films in the competition, whether entered by the prodco, agency or different party. 

Photo Credit: Courtesy of Cannes International Advertising Festival

1. MJZ, USA
2. Hungry Man, USA
3. Smuggler, USA
4. Biscuit Filmworks, USA
5. RSA Films, United Kingdom
6. O Positive Films, USA
7. Knucklehead, United Kingdom
8. Station Film, USA
9. Argentinacine, Argentina
10. Blink Productions, United Kingdom
 

  

Grand Prix Winners

 

Titanium: Best Buy Twelpforce, Crispin Porter Bogusky


 

 

Integrated: Nike Livestrong, Wieden Kennedy, Portland


 

Film: Old Spice, The Man Your Man Could Smell Like, Wieden + Kennedy, Portland


Film Craft: Philips The Gift, Tribal DDB/DDB London


 Cyber: Nike “Chalkbot,” Wieden Kennedy, Portland and Volkswagen “Fun Theory,” DDB Stockholm


Design: Toyota IQ Font, Happiness, Brussels

 

 

 

Media: Canon Eos Photochains

 

 

 

Grand Prix for Good: The Metropolitian Police, Choose Your Own Ending, Abbott Mead Vickers, BBDO

 

 

Promo/PR: Gatorade “Replay”

 

 

 

Print: Billboard Brazil “Influence,” Almap BBDO

 

 

Outdoor: Diesel “Be Stupid,” Anomaly and Andes Beer “Teletransporter,” Del Campo Nazca/Saatchi & Saatchi, Buenos Aires

 

 


About this entry